Creative director, problem solver & leader. Brand builder, digital designer, creative strategist, artist and musician originally from the boonies of central massachusetts currently working out of new york city.

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Dan Ashley Creative Direction Studio

Dan Ashley Creative Direction Studio

Pro Services

  • Leading with over fifteen years of experience in the creative space across campaign, content creation, digital design, web development, visual arts, photo & video direction. I can help take your vision and lead your team to the next level.

  • Whether the brand is new or trusted, I have experience injecting a fresh perspective that can ignite life while preserving and reinforcing core-standards. I’ve worked with brands of all sizes, from just starting to internationally renown, I have a take that can help you.

  • My interest in design began online and found its footing there. I have a deep knowledge of digital design, frequently work directly with developers, app-builders, UX and UI designers and have significant experience building websites, mobile-first projects, digital campaigns and more.

  • Full service

  • Fully versed in the latest tech and know-how within the world of Generative AI. Using these tools has made creative concepting a seamless process.

Select Works

Samsung Master It

Galaxy S23 Ultra Night Sky

  • A woman with braided hair lit by a matchstick, in a dimly lit setting with Asian-style lanterns and signage in the background.

    Samsung Master It

    Social Series / Creative Direction

  • A woman with light skin, brown hair tied back, smiling and waving at a video call, sitting at a desk in a pink-themed room with a chandelier, a mirror, and a lamp in the background.

    Samsung Connected Living

    Digital Campaign Series / Creative Direction

  • Mountain range under a starry night sky with many visible stars and planets.

    Galaxy S23 Ultra - Night Sky

    Digital Campaign / On-site Direction

  • Close-up of a cyclist wearing a black helmet, orange sunglasses, and a red and white jersey, with the Oakley logo overlayed.

    Oakley Can't Stop – Ayesha

    Digital Campaign / Art Direction

  • A woman with long, tousled hair wearing a leopard print top, with the text '1+1=0' overlaid on the image.

    R+Co

    Web Design

  • A woman wearing Oakley sports sunglasses with a red reflective lens.

    Oakley Can't Stop - Michele

    Digital Campaign / Art Direction

  • A young man with dark, shoulder-length hair, wearing a black jacket, looking to the side against a green background, with the text "V76 by VA" overlayed.

    v76 by Vaughn

    Web Design

  • A woman with curly hair and closed eyes, posing against a dark background.

    Oribe.com

    Web Design

  • Pair of tortoiseshell sunglasses resting on a newspaper. Other objects include a white coffee mug, a vintage camera, an older film roll, a glass coffee pot, and a metallic coffee maker on a grey surface.

    Persol 649 Chronicles

    Social Campaign / Art Direction

  • A close-up of black sunglasses with mirrored lenses, viewed from the front.

    Persol Double Bridge

    Social Campaign / Art Direction

  • Close-up of a lionfish with spiny fins and open mouth, swimming underwater.

    New England Aquarium

    Web & Experience Design

  • Sunset over rolling hills with a clear blue sky and the word 'Skylar' in stylized white font.

    Skylark

    Web Design

Featured Clients

Apple  /  Calvin Klein  /  Chase  /  Estée Lauder  /  Facebook  /  Fila  /  Guess  /  House of Marley  /  L'Oréal  /  Luxury Brand Partners  /  Luxottica  /  National Academy  /  Natural Retreats  /  Netflix  /  Nintendo  /  Oakley  /  Oribe  /  Persol  /  Playstation  /  Random House  /  Ray Ban  /  Samsung  /  Shiseido  /  SK-II  /  Spectrum  /  Starwood Hotels  /  TIAA  /  Ticketmaster  /  TruTV  /  Umbro  /  Vanguard  /  White House

Let’s work together.

Whether you’re looking to building a team, kicking off a new project, or are in need of final touches to push the creative across the finish line. As a Creative Director, I offer full-service expertise and strategic creative thinking

Get in touch
Collage of nine black and white photos of a smiling man with sunglasses, a cap, and casual clothing, taken outdoors with a clear sky in the background.