Dan Ashley is aCreative director fueled by curiosity and built on discipline. I turn ideas into worlds, and worlds into work that lasts. Fifteen years directing for Samsung, Oakley, Apple, and Google.
Applied Gen AI & Emerging Tech
Frontier knowledge and creative mastery with trusted and emerging Gen AI Techniques able to empower your imagination into reality.
As a curious mind, I have been fully immersed in the generative AI world since the early days. I’ve found it to amplify my creativity and efficiency across all workflows. Tapping into the latest models, I’ve discovered an ocean of ways to go beyond basic prompting, enabling me to create custom workflows, experiment with cross-model connection, and finding ways to push these tools beyond their intended limits.
Latest case studies
NYL Dream Studio
Samsung "Master It" - Content Series
Samsung "Galaxy S23 Ultra Astrophotography" Campaign Video
Samsung "Connected Living" - Campaign
Oakley "Can't Stop – Ayesha" Campaign
Oakley "Can't Stop – Michele" Campaign
R+Co – Website
Persol "649 Chronicles" Social Campaign
Persol "Double Bridge" Social Campaign
Oribe – Website
v76 by Vaughn – Website
New England Aquarium – Website
Apple / Calvin Klein / Chase / Estée Lauder / Facebook / Fila / Five Guys / Google / Guess / House of Marley / L'Oréal / Luxury Brand Partners / Luxottica / National Academy / Natural Retreats / New York Life / Netflix / Nintendo / Oakley / Oribe / Persol / Playstation / Ralph Lauren / Random House / Ray Ban / Samsung / Shiseido / SK-II / Spectrum / Starwood Hotels / TIAA / Ticketmaster / TruTV / Umbro / Vanguard / White House
Featured ClientsPro Services
-
Leading with over fifteen years of experience in the creative space across campaign, content creation, digital design, web development, visual arts, photo & video direction. I can help take your vision and lead your team to the next level.
My approach focuses on distilling ideas down to their simplest forms and crafting expansionary worlds from there. -
Whether the brand is new or trusted, I have experience injecting a fresh perspective that can ignite life while preserving and reinforcing core-standards. I’ve worked with brands of all sizes, from just starting to internationally renown, I have a take that can help you.
-
My interest in design began online and found its footing there. I have a deep knowledge of digital design, frequently work directly with developers, app-builders, UX and UI designers and have significant experience building websites, mobile-first projects, digital campaigns and more.
-
As a lead creative, I have extensive experience seeing an idea bloom into creation. Working from a full-service perspective, my involvement often starts at the very beginning and doesn’t end until the work is live. Whether it be photo, video or 3D – I am fully comfortable in pre to post production environments.
-
Fully versed in the latest tech and know-how within the world of Generative AI. I make it my objective to stay on top of the latest trends and processes within and around the creative-space. Integrating many of these practices into my daily routine has made everything from concepting to crafting a far more seamless process for myself and those I work directly with.
Let’s work together.
Whether you’re looking to building a team, kicking off a new project, or are in need of final touches to push the creative across the finish line. As a Creative Director, I offer full-service expertise and strategic creative thinking